Isolite Systems to Debut New Product at Chicago Dental Society’s Midwinter Meeting

Posted: February 18, 2010

Isolite Systems to Debut New Product at Chicago Dental Society’s Midwinter Meeting

Company Expands its Product Line with the IsodryTi Dental Isolation System

SANTA BARBARA, Calif.--(BUSINESS WIRE)-- Isolite Systems, maker of innovative dental isolation technology, will debut its new product, the IsodryTi, at the Chicago Dental Society's Midwinter Meeting in Chicago, Illinois, February 25 - 27, 2010.

The new product was assessed while conducting market research on the company's original award-winning Isolite dryfield illuminator dental isolation system. The original Isolite provides five levels of intra-oral illumination, comfortably retracts the patient's tongue and cheek, protects the throat and keeps the mouth gently propped open with continuous suctioning of the dental patient. With the tongue out of the way and a bright, dry field in which to work, dental procedures are completed an estimated 20%-30% faster with less stress for the dental professional and improved comfort for the dental patient. The new product, IsodryTi, is exactly like the Isolite, but without the internal oral lighting.

"After conducting market research, we found that there is a segment of dental practitioners who, after years of practicing dentistry, prefer to work only with external lighting, so we created the IsodryTi, which has all of the same retraction, protection, mouth-propping, and ongoing aspiration of the original Isolite, but without the advanced intra-oral illumination of our premier product," explained Jim Hirsch, president and product designer.

With no computer circuitry or advanced lighting technology, the IsodryTi has a lower manufacturing cost and the resulting price may make the company's dramatic dental isolation benefits even more affordable to some dental practices.

"We have found many dental practices wanting to have our isolation technology installed in every operatory of their practice, but they don't necessarily need the intra-oral illumination feature in every room. Or, we have clinics and teaching facilities with capital budget constraints, and the lower price point of IsodryTi will help them bring state-of-the art isolation to more operatories allowing them to serve more patients, added Sandra Hirsch, general manager.

As with the original Isolite, the IsodryTi utilizes the patented, all-in-one Isoflex mouthpiece. The unique shape and softness of the mouthpiece is key to the system's advanced dental isolation. The latex-free mouthpiece comfortably allows fluids and debris to be aspirated from deep within the oral cavity. Built-in tongue, cheek and throat shield protect the patient from injury and provide an added measure of assurance that the airway is better protected from possible dental debris. Single-use Isolite mouthpieces are available in five sizes to fit the spectrum of patients from small child to large adult.

Isolite Systems advanced isolation technology has earned a loyal following and broad recognition in the industry for its premier product, the Isolite dryfield illuminator. Recognition includes:

Named by The Dental Advisor as a "Preferred Product" (2010)
Dentaltown Magazine "Townie Choice Award" winner (2005, 2006, 2007, 2008, 2009)
DrBicuspid.com "Dental Excellence Award - Best New Instrument" (2009)
Named by Dentistry Today magazine as one of the Top 100 Products (2003, 2005, 2008, 2009)
Named a “Best Product 2008” by Dental Product Shopper magazine; received a 4.8 rating (out of a possible 5.0) by reviewing dentists
Named to Dental Product Reports magazine Top 100 Products of Distinction for 2008
Isolite Systems and Thomas R. Hirsch, DDS, received the Inventor Award from the World Congress of Minimally Invasive Dentistry (2004).
Received a ++++ rating (4 out of a possible 5) from The Dental Advisor, a research firm which evaluates dental products by objective clinical and laboratory research protocols
Business Week/Industrial Design Excellence Award from the Industrial Designers Society of America (2003).
Named Dental Products Report Top 10 Chairside Products (2002)

The IsodryTI was made available for sale February 16, 2010. It will be demonstrated along with the award-winning Isolite dryfield illuminator February 25?27 at the Chicago Dental Society’s Midwinter Meeting at the McCormick Place West. Isolite Systems will exhibit at booth #3245.

About Isolite Systems
Isolite Systems was founded in 2001 by Thomas R. Hirsch, DDS, his brother, James Hirsch, industrial designer, and Sandra Hirsch, CPA, to bring to market the Isolite dryfield illuminator and other products. The company is committed to transcending the limitations of existing dental technology with innovative, ergonomically efficient products that help dental professionals work more productively with less stress and fatigue. Dentists, dental assistants and hygienists at dental practices and clinics throughout North America are making their practices more productive using Isolite Systems products while improving patient comfort and safety. For more information about Isolite Systems, please call (800) 560-6066 or visit www.isolitesystems.com.

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