NEW CEO APPOINTED TO LEAD ORAL CARE INNOVATOR

The Natural Dentist Appoints Mark Koide Chief Executive Officer
Posted: August 12, 2008
NEW CEO APPOINTED TO LEAD ORAL CARE INNOVATOR
 
With Eye to the Future, The Natural Dentist Appoints Mark Koide
Chief Executive Officer

 
MEDFORD, MA – Natural Dentist, Inc., the Massachusetts-based company that makes all-natural, clinically-proven oral care products, announces the appointment of Mark Koide as its new Chief Executive Officer.  Koide succeeds Nancy Rosenzweig, who led the privately-held company for three years, gaining national distribution and tripling revenues.

Koide joins The Natural Dentist with over 15 years of experience in consumer packaged goods and a strong background in natural foods and beverages. He most recently was Global President of the Seeds of Change division of Mars, Inc.  Previously, he was an executive with Groupe Danone and Pepperidge Farm/Campbell Soup Company. Koide was a co-founder of Walnut Acres, an organic food startup company that was sold to The Hain Celestial Group in 2003.
 
“The Natural Dentist is at a pivotal stage of development,” said Koide. "I am excited to be joining the Company at this stage, as the natural category continues to move from a trend to a deliberate lifestyle for a surging number of consumers. Interest in health and wellness, and awareness of product ingredients are at an all-time high.  There is a clear need for a natural, clinically-proven alternative to conventional oral care products. Consumers and retailers are clamoring for brands like ours.”
 
"We believe Mark’s expertise and proven success in creating and building brands will propel The Natural Dentist to its next stage of growth, capitalizing on the tremendous opportunities that lie ahead for natural oral care," said Dr. Roger Wyse, chairman of The Natural Dentist board of directors. “We are fortunate to have him on board.”


About The Natural Dentist
The Natural Dentist offers clinically-proven, all-natural oral care products that promote healthy gums and teeth, and provide a safe and healthy alternative to today’s mass-market prescription and over-the-counter products, many of which contain alcohol, harsh chemicals, and artificial preservatives, dyes, flavors, and sweeteners. The Natural Dentist Healthy Gums Mouth Rinse is clinically proven to promote healthy gums and teeth by reducing plaque. The Natural Dentist Anticavity Fluoride Rinse protects tooth enamel against decay. The Natural Dentist Healthy Teeth & Gums Toothpaste line uses natural ingredients and no irritating detergents. To learn more about the family of products from The Natural Dentist, visit www.thenaturaldentist.com <http://www.thenaturaldentist.com/> .

Views: 17
Sponsors
Townie Perks
Townie® Poll
Do you do more or less endo procedures since you started practicing?
  
The Dentaltown Team, Farran Media Support
Phone: +1-480-445-9710
Email: support@dentaltown.com
©2025 Dentaltown, a division of Farran Media • All Rights Reserved
9633 S. 48th Street Suite 200 • Phoenix, AZ 85044 • Phone:+1-480-598-0001 • Fax:+1-480-598-3450