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Posted 2/9/2018 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 28
#87: Making Direct Mail Pay Off Forever
In this episode, Mark and Howie go over Direct Mail marketing, what results you can expect, how to get the most out of mail, and why it is still the best medium for dental advertising.#87: Making Direct Mail Pay Off ForeverPodcast Highlights:    Old is cool again    Direct mail never stopped being...  Read More
Posted 11/2/2017 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 19
#74: Preparing for Next Year Part 3: Budget Allocation and Risk Management
What do you do with your budget? And more importantly, WHY? While preparing for next year, it is important to manage your risks.Listen#74: Preparing for Next Year Part 3: Budget A...Podcast Highlights Ideas vs. statistics Budget allocation basics The real target market you...  Read More
Posted 8/17/2017 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 20
#65: Find The Needles In Your Haystack
Cross-Referencing Your New PatientsListenWhat is the one thing every marketing company should do? Cross reference! In this episode of Dental Marketing Mastery, Mark and Howie explain how to source your new patients and get the most out of your combination of online and offline marketing...  Read More
Posted 7/6/2017 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 37
#58: Low or No Cost Marketing
What low-cost yet effective marketing techniques can help out your practice? In this episode of Dental Marketing Mastery, we give a few tips that can help out any practice.ListenPodcast Highlights: The marketing techniques that never go out of style The business card? Leveraging local...  Read More
Posted 3/27/2017 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 23
#47: Mail Bag and Special Announcement | Dental Marketing Mastery Podcast
Defend Against Illegitimate Reviews - Is Mail Dead? - How Much Should I Email?In this episode of Dental Marketing Mastery, we answer a few questions we received and give a special announcement.ListenPodcast Highlights:We just attended the "Get it Done Weekend"and it was great! It is a great place...  Read More
Posted 10/10/2016 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 86
DMM #23: Considering EDDM (Every Door Direct Mail™)? What You Need to Know FIRST!
In this episode of Dental Marketing Mastery, Mark and Howie break down the differences between EDDM and Bulk Mail, when you should use EDDM, which demographic is better, and more.ListenPodcast Highlights: What is EDDM? When should you use it? The right budget for EDDM Why EDDM is best...  Read More
Posted 7/11/2016 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 78
Dental Marketing Mastery #11: Direct Mail, the King of Dental Advertising
In a world dominated by digital media, direct mail is still the king when it comes to getting new patients. Mark and Howie explain in this episode of Dental Marketing Mastery.Listen:#11: Direct Mail, the King of Dental AdvertisingWatch  Read More
Posted 5/27/2016 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 76
[Video] The Three Levels of Direct Mail
Post cards, trifolds, brochures, magazines... how do you make sense of direct mail marketing? Who should I target, and what should I say? Which direct mail type drives the most revenue? Let Mark and Howie explain below!Want to get new patients to your practice? Check us out at  Read More
Posted 5/11/2016 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 92
[Video] How do Dentists Promote Using Direct Mail?
Dentists often ask, "How do I promote using direct mail?"There are many ways, but correct targeting and tested designs, are the staples of direct mail. Watch the video to learn more.Want to get new patients to your practice? Check us out at  Read More
Posted 11/12/2015 by JVanHorn in DentistMetrics   |  Comments: 0  |   Views: 594
The $0 Down Startup Dental Practice with Dr. Howard Farran - Episode 18
Read More >> Episode 18: The $0 Down Startup Dental Practice wi Content originally appeared at:http://dentistmetrics.com/the-0-down-startup-dental-practice-howard-farran/.  Read More
Posted 7/18/2013 by Yar in The UnCosmetic Dentist   |  Comments: 0  |   Views: 284
Selecting a mailing list
Here's a company that does direct mail...but you need to know how to target people in your niche. Revise your list for different procedure promos and find a way to stand out. I'd suggest asking for references from dentists who work with this company but you may find some effective strategies.Y  Read More

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