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Are you working with a dental marketing, dental SEO, or dental web design agency who's providing you with a "content library" to use on your website? Not so fast!That "content library" may actually be hurting your site's SEO efforts and keeping you from attracting new patients.Try this easy...  Read More
#51: If Your Offer Is Your Best Foot Forward, You Have No Feet! | What Makes Good Copy?
In this episode of Dental Marketing Mastery, Howie and Mark explain offers, copywriting, features vs. benefits, and creating digestible advertising for your potential new patients.ListenPodcast Highlights: Are you overly concerned about your offer? The different offers you make based on the...  Read More
GETTING GOOD CONTENT ON YOUR DENTAL WEBSITE
Article By: Sophia EgeATTRACT PATIENTS WHO WANT TO LISTEN.How many times a day do you ask Google or Siri to solve your life’s problems? You might be searching a whole range of questions, from what time your favorite Netflix show comes back on to what new dental technology exists–there...  Read More
My Internet Marketing Secret Formula
MY INTERNET MARKETING SECRET FORMULAIn just a few moments I'm going to reveal my Internet Marketing Secret Formula, but first a few (important) thoughts to ponder.Now that we’ve started the New Year, you may find yourself sitting at home today pondering the future growth and profitability of...  Read More
What Every Dentist "Must" Know About Protecting Their Intellectual Rights
Work for Hire: Protecting YourIntellectual Property RightsMany dentists hire independent consultants to develop theirwebsite or to perform marketing services to brand their dental office. However,most dentists are unaware that without a written contract that includes certainspecific provisions, the...  Read More

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