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#51: If Your Offer Is Your Best Foot Forward, You Have No Feet! | What Makes Good Copy?
In this episode of Dental Marketing Mastery, Howie and Mark explain offers, copywriting, features vs. benefits, and creating digestible advertising for your potential new patients.ListenPodcast Highlights: Are you overly concerned about your offer? The different offers you make based on the...  Read More
#49: Who Are You? | Avoiding Bad Perceptions
ListenWho are you, or rather, how is your practice perceived? In this podcast, we highlight how you can affect this perception through your marketing and other efforts. The person at the grocery store Why people don't want to go the dentist in the first place Views depend on demographics ...  Read More

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