BlogPosts

Customers
Joe talks about using social media to attract and keep customersCustomers  Read More
Market Maker Blog: Maximizing the Value of Your Dental Practice: Part III Brand
Why do people pay more for a Mercedes than for a Toyota? Both fulfill the same basic function — transportation. Both Mercedes and Toyota brands carry with them certain implications: status, reputation, quality, craftsmanship. Customers who choose one are making a statement about what’s important to...  Read More
3 Easy Steps for Eliminating Your Competition
It's a crowded marketplace, you have to do everything you can to stand out from the crowd; this means, eliminating your competition and leaving as far back as possible in your rearview mirror! Easier said than done; right?   You read mountains of articles which promise helpful tips but they don't...  Read More
Are You Sick & Tired of Burning Thru Money With Weak Ads?
It’s not your advertising; it’s your content, it’s weak so your ads fail!  Learn 3 proven tips for creating a killer message. Patient attraction is EVERYTHING in business! As such, you’re going to learn how to transform your clinic into a patient magnet via improved content marketing strategies!The...  Read More
Save Your Reputation from Fake Reviews!
It's been said that it takes 20 years to build a reputation and five minutes to ruin it. But, what if that bad deed isn't true? How do you take back your good name? Let's face it, a bad review is generally well earned.  If you have built your business on unscrupulous, undependable, or slap-shot...  Read More
Increase Your Profits By Thousands!
Whoever owns a clinic must focus on solvency to keep the doors open. This piece focuses on and teaches you to increase your profits and the success of your practice.Annually healthcare providers invest countless amounts of staff- hours and resources to acquire new patients. Meetings are conducted,...  Read More
Do You Want More Patients?
It goes without saying, but without a steady stream of patients, your practice will die! So, if you’re looking for proven strategies for attracting new and better patients keep reading.What you’re about to read is not a collection of platitudes and theories that only function under...  Read More
How to Become a Patient Magnet
Patient attraction is EVERYTHING in business; therefore, it should go without saying that without a steady stream of patients, your practice will die! As such, you're going to learn how to transform your clinic into a patient magnet through powerful messaging.The information you provide (either on...  Read More
Ethically Steal Your Biggest Competitor's Best Patients!
To succeed in your practice, you must develop better marketing strategies --- tactics that allow you to attract as many patients as possible.It only makes sense, when you started your dental practice your desire was to be successful, which translates into being profitable. In fact, you can trace...  Read More
The Savvy Dentist #44: Diamonds And Ferraris: How To Design A Luxury Experience, with Karl Schwantes
The Savvy Dentist PodcastWhere Great Dentistry Meets Great BusinessCreate a dental practice and a business life you love with Dr Jesse Green as he interviews successful dentists, entrepreneurs, and athletes. Listen in as guests share their stories, ideas and business techniques that you can take...  Read More
How To Be The Beckham Of Dentistry: 7 Ways To Boost Your Brand
What do dental practices and soccer have in common?David Beckham.How? Let me paint a picture for you.There is no one quite like David Beckham. He’s a talented footballer and household name.But he’s also a world famous – and world class – iconic brand. The man is a marketing...  Read More
Increasing your Practice Exponentially
Special guest, Dee Dee Reid from D2 coaching and consulting and Dr. David Hornbrook go "dental up" on em and give an overview on increasing your practice exponentially, moving forward with your Dental education, technology and connecting with your patients.For more dental news, 4K Ultra HD videos...  Read More
Marching Forth with your Practice's Vision |Special Guest: Dr. Lincoln Parker|
Marching Forth with your Practice's Vision |Special Guest: Dr. Lincoln Parker|Dentiststalk "truth" on enhancing your local practice, community integration and Marketing do's and dont's...wrapping it together with the willingness to go the extra mile for what you are most passionate about in...  Read More
12 Ways to Make Your Dental Practice Clean
If you were to walk into a restaurant that didn't look very clean, you probably wouldn't want to eat there. Likewise, if you were to walk into a dental office that wasn't very clean, you probably would not trust that dentist to give you excellent care. A dirty office can say a lot about you and...  Read More
The True Value of PPC Marketing
I have worked in a number of dental offices since 1995. My "neck of the woods" here in Indiana is unique. Your particular demographic is also unique. I can guarantee that my northern Indiana market exhibits far different demands than your local market. Each and every demographic sample is "stamped"...  Read More
Scoring Beyond the Bullseye with PPC Marketing
Searchers within your local market are looking for your dental services. Attracting and targeting them requires a multifaceted effort with good tools and reasonable skill. Ultimately, you need a good bow, straight arrow, trained technique, smooth release, light wind, and still target within the...  Read More
A Toot for Products That Work
Dental marketing can always provide a needed boost when properly applied. There are never any guarantees but properly timed and tested methods can always provide that higher probability of success.Enter Viva Referral Cards. I have no connection with this company other than we currently use their...  Read More

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