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Posted 8/1/2018 by adsmith86 in Setting Your Dental Practice Apart in a Saturated Market   |  Comments: 0  |   Views: 21
Should You Hire a Dental Consultant to Help Grow Your Practice
Should You Hire a Dental Consultant for Practice GrowthYou have likely heard this question a dozen times or more. You've possibly even asked yourself this question. I know I have asked myself this question for our practice even though I used to be a dental consultant. The truth is, it is a...  Read More
Posted 7/12/2018 by Professional Transition Strategies in Professional Transition Strategies   |  Comments: 0  |   Views: 28
6 Ways to Lower Your Dental Practice Overhead
Regardless of whether or not you’re looking to sell your dental practice, lowering your overhead is always in your best interest. Changes can be thought of from an expense perspective and production point of view. Here, we recommend where to make some smart cuts, big and small.StaffingA change in...  Read More
Posted 7/9/2018 by Bry in The Operatory Podcast   |  Comments: 0  |   Views: 22
Episode 19: Bonnie Hixson and the Dinosaurs of Dental Marketing
Bonnie Hixson of The Progressive Dentist talks with Dr. Bryan Laskin about some misconceptions commonly embraced by dentists when marketing their practice. They discuss new and effective ways to market, leaving the bad ideas to the dinosaurs.Bonnie Hixson and Dental MarketingFind us on !  Read More
Cliche' but true.. you'll have to spend some if you want to make more.
 The best things in life are FREE-  like love, laughter and hugs... but it takes money to make money in dentistry!Even as a child working the crowd on the school bus selling Now and Laters and Air Heads to my peers, I understood very well that you had to spend money in order to make money.  I would...  Read More
Posted 6/22/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 148
1067 Dental Marketing with Dr. Jessica Emery : Dentistry Uncensored with Howard Farran
Dr. Jessica Emery is:  A wife, a mother, a daughter, a sister, an aunt, a Chicago cosmetic dentist, an entrepreneur, a creative, a visionary, a philanthropist, a smile stylist, a girl boss, a LOVER OF LIFE!!  Dr. Emery grew up just outside of Boston, in Worcester, Massachusetts.  She followed in...  Read More
Categories: marketing
Posted 6/19/2018 by scottmc56 in Doctor Demographics   |  Comments: 0  |   Views: 37
Race, Culture, and Dentistry
What practices are often seeking is a "natural constituency" in order to growth the office quickly and without a great deal of drama.  To do this, it might be wise to consider the different races, ethnicities, language groups, and similar populations.  This a great first-step to figuring out how to...  Read More
Posted 6/13/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 89
1062 Social Video Marketing with Eric Sperling of The Social Television Network : Dentistry Uncensored with Howard Farran
Eric Sperling is the managing director of The Social Television Network which is a video marketing and advertising company based in Phoenix, Arizona. He started the company back in 2011 after leaving a successful career as a local television anchor and producer. As a sports anchor, he noticed how...  Read More
Categories: marketing
Posted 6/11/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 83
1058 Disruptive Advertising with Jacob Baadsgaard : Dentistry Uncensored with Howard Farran
Jacob Baadsgaard the Founder and CEO of Disruptive Advertising, an INC 500 tech enabled agency that has grown from his independent consulting days to an organization of 85 people servicing over 500 businesses. Jacob has developed a technology and team that specialize in helping companies grow...  Read More
Categories: marketing
Posted 6/8/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 57
1053 Differentiate Your Practice with Tyson Downs of Titan Web Agency : Dentistry Uncensored with Howard Farran
Tyson Downs, the owner of Titan Web Agency, has years of experience working with dentists helping them meet their revenues goals. Prior to starting Titan Web Agency, he freelanced in SEO and Web Design while working in the corporate world. Tyson is a graduate of Brigham Young University, the father...  Read More
Categories: marketing, business
Posted 6/4/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 120
1047 Social Media Marketing for Dentists with Shannon Gilpin of Nonnahs Marketing : Dentistry Uncensored with Howard Farran
Marketing, a social media marketing agency located in Phoenix, AZ. She started the company in 2013 as a freshman in college with her father, Moses Sanchez. Shannon specializes in portrait and branding photography, working with photographers such as Annie Leibovitz. Since then they have grown the...  Read More
Categories: marketing
Posted 6/1/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 72
1043 Effective Dental Marketing with Ken Newhouse, DC : Dentistry Uncensored with Howard Farran
Ken Newhouse, Founder of the online community  (and host) of the Get Clients Now Podcast. Ken created these platforms to pioneering marketing, persuasive communication and sales strategies for high-growth professionals and business owners. Ken is also the creator of Sales ControlTM ... a system...  Read More
Categories: marketing
Posted 5/6/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 93
1008 The Four Horsemen of Dentistry with Colin Receveur, Founder & CEO of SmartBox : Dentistry Uncensored with Howard Farran
To know SmartBox, you have to know founder and CEO Colin Receveur, the dynamo that powers this marketing machine. Even though SmartBox was incorporated in 2001, it began inside Colin during his childhood.Colin’s experience helping dentists predates search engine optimization (SEO), Google, websites...  Read More
Categories: new patients, marketing
Posted 4/6/2018 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 105
#95: How To Promote Sleep Apnea Treatment
Promoting sleep apnea treatment means sending the right message and tailoring that message to your audience. In this episode of Dental Marketing Mastery, we discuss how to do so, and we go over a few marketing mediums you can utilize to create sleep apnea patients.#95: How To Promote Sleep Apnea...  Read More
Posted 2/24/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 232
957 Reputation Management with Matt Prados, Founder of Review Wave : Dentistry Uncensored with Howard Farran
Matt Prados is the founder of Review Wave, an online reputation management software that integrates with Dentrix, Eaglesoft, Open Dental, Planet DDS, PracticeWorks, Curve Dental, and more to fully automate all aspects of online reputation for dentists.VIDEO - DUwHF #957 - Matt PradosAUDIO - DUwHF...  Read More
Posted 2/16/2018 by Mark D in Dental Marketing Mastery with Howie and Mark   |  Comments: 0  |   Views: 21
#88: Mail Bag! Insurance Woes, Duplicate Content, Redoing Websites
In this episode, Mark and Howie answer some questions we've been receiving about dental marketing:    How do I get my associate to take insurance when I don't?    What's the deal with duplicate content?    When should I redo my website?#88: Mail Bag! Insurance Woes, Duplicate Content, Podcast...  Read More
Posted 2/16/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 131
950 Patient Booking Guarantee with Ali Jhaver, CEO of Adit : Dentistry Uncensored with Howard Farran
Adit is an up and coming Digital Marketing company in Houston that has a program called the Patient Booking Guarantee. With this program, they guarantee booking you a certain number of new patients every month, and if they don’t get that amount, their services are free. Ali Jhaver, the founder of...  Read More
Categories: marketing
Posted 2/14/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 139
948 Conversion Rate Optimization with Abdur Rafay Zafar of Dental Marketing Direct : Dentistry Uncensored with Howard Farran
Abdur Rafay Zafar is a digital marketing consultant specializing in generating new patients for dental and medical practices through Pay-per-Click advertising. He is a Google adwords certified professional since 2012 and the owner of Reach Me FasterTM which he founded in January 2014. Reach Me...  Read More
Categories: marketing
Posted 2/2/2018 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 184
939 Leverage and Manage Social Media with Rita Zamora : Dentistry Uncensored with Howard Farran
Watch Video hereVIDEO - DUwHF #939 - Rita ZamoraStream Audio hereAUDIO - AUwHF #939 - Rita ZamoraRita Zamora is an international speaker and published author on social media and online reputation management. She and her team have been helping dentists and specialists across the country with social...  Read More
Categories: social media, marketing
Posted 1/31/2018 by Laura Maly in Dental Marketing with Laura   |  Comments: 0  |   Views: 46
LOCAL AGENCY VS DENTAL MARKETING AGENCY
WHY A DENTAL MARKETING AGENCY?A prospective dental client whom I had spoken with a year ago buzzed me last week. Last year, after a few good conversations with us, he opted to work with a local agency that was in his city. The first thing he said was, “I’m coming back with my tail tucked.” I’d like...  Read More
Posted 1/10/2018 by The Dental Marketer in The Dental Marketer   |  Comments: 0  |   Views: 43
#60: Does The Community Think Of Us More As People Than A Dental Office With Dr. Joshua Renken
Podcast: Subscribe: Dr. Joshua M. Renken has tried it all in the dental world, from washing cars to offering patient discounts. Now he has two multiple-doctor practices, an e-book, an online business service, and plenty of wisdom to share. Listen to Michael and Joshua as they discuss struggles,...  Read More
Posted 12/27/2017 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 0  |   Views: 147
907 5-Star Service with Dr. Ann Marie Gorczyca : Dentistry Uncensored with Howard Farran
Watch Video hereVIDEO - DUwHF #907 - Ann Marie GorczycaStream Audio hereAUDIO - DUwHF #907 - Ann Marie GorczycaDr. Ann Marie Gorczyca has been a clinical orthodontist for over 25 years. She wanted to be an orthodontist since she was in the seventh grade when she had her own orthodontic treatment!...  Read More
Posted 12/26/2017 by howard in Dentistry Uncensored with Howard Farran   |  Comments: 1  |   Views: 236
906 DecisionOne Dental Partners with AJ Acierno, DDS & CEO : Dentistry Uncensored with Howard Farran
Watch Video hereVIDEO - DUwHF #906 - AJ AciernoStream Audio hereAUDIO - DUwHF #906 - AJ AciernoDr. Alan J. Acierno is a practicing dentist and the CEO of DecisionOne Dental Partners, headquartered in Schaumburg, IL. After receiving his D.D.S. from Creighton University, he has practiced dentistry in...  Read More
Posted 12/21/2017 by The Dental Marketer in The Dental Marketer   |  Comments: 0  |   Views: 44
#56: Fixing Faces With Dr. Nojan Bakhtiari
#56: Fixing Faces With Dr. Nojan BakhtiariClick forDr. Nojan Bakhtiari went beyond his dental school education and specialized in oral/facial pain. With the help of his careful marketing strategy, Nojan decided that he could attract more patients and help a greater amount of people by becoming a...  Read More
Posted 12/18/2017 by Dr Anissa Holmes in Delivering WOW...Creating Massive Results for Dentists   |  Comments: 0  |   Views: 87
Maximizing Your Marketing ROI with Dr. Anissa Holmes and Dr. Mark Costes
Maximizing Your Marketing ROI with Dr. Mark Costes & Dr. Anissa HolmesThisweek on the Delivering WOW podcast I had a really good conversation with a verygood friend of mine, Dr Mark Costes. The podcast was totally impromptu, in fact, I was actually in my car when we recorded it.For those of you...  Read More
Posted 12/15/2017 by Dr Anissa Holmes in Delivering WOW...Creating Massive Results for Dentists   |  Comments: 0  |   Views: 103
Dental Facebook Posts: How to Increase Engagement to Increase Your Reach
Facebook for dentists is the best social media site to help you reach potential patients for your practice. Although Facebook doesn’t charge you to have a dental Facebook page or to post on your Facebook page, its algorithm limits the reach of posts unless one of two things happens:            -...  Read More
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