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Thanks for Calling, I'm Listening
Good morning, and thanks for calling Tooth Talk on station WSML. That’s WSML - where we’ve got miles of smiles of oral health tips on keeping your grill luminous and your pearlies on perpetual high beam. I am your host, Dr. Franz Crasier. Joining me in the studio is my trusty right hand...  Read More
HIPAA Compliance:  Not on These Dentists’ Radar
Recently I attended a healthcare networking event and met a dental practice management consultant. After exchanging some opening pleasantries, we started an engaging conversation regarding HIPAA compliance for dental practices. With more offices turning to the use of electronic health records and...  Read More
What To Do If You’re A Conflicting Client
Finding the right SEO agency for your business is important. Especially if you . You need to find a company that will take care of you needs and get you more leads and patients. But sometimes when you find the right agency for you and your practice, they already have a dentist as a client in your...  Read More
How To Effectively Market Your Dental Practice
I’ve written before about SEO, different internet tactics for acquiring new patients, and the importance of having a strong internet presence. And how they have helped . But there are still ways that you can get new patients and hold on to your existing ones without internet marketing. It...  Read More
The ‘NEW’ Social Media Strategy That Has Been Proven to Improve Patient Retention and Increase Referrals
Still Searching for the Most Effective WayTo Retain Patients and Increase Referrals?This ‘NEW’ Social Media Strategy May BeExactly What You've Been Looking for. Only 4% of patients trust Dentist advertisements as their primary source of information when searching for a new Doctor, so...  Read More
Why Patients Stick:  New Data Reveals How To Improve Retention & Increase Referrals / Infographic
In 17 years of private practice and the 10+ years I've been coaching I can’t remember having ever met a Dentist who didn't believe that word of mouth is the most effective and powerful method for generating quality new patient referrals. Having said that, I can count on one hand (with fingers...  Read More
Stolen Laptops Lead to Important HIPAA Settlements by HHS
The following announcement was recently posted by HHS-OCR:Two entities have paid the U.S. Department of Health and Human Services (HHS) Office for Civil Rights (OCR) $1,975,220 collectively to resolve potential violations of the Health Insurance Portability and Accountability Act (HIPAA) Privacy...  Read More
A Sure Cure for Odontoplanphobia
“Hi, can I help you?” I asked the man poking his head around the door of our meeting room. I was just setting up to begin a group therapy session in 15 minutes.“Is this the meeting place for people with commitment issues?” he asked in a quiet voice.“Nooo,” I said...  Read More
30 Practice Management Ideas to Jump Start Your Practice
30 Practice Management Ideas to Jump Start Your Practice Establish a recall system, write it up, train staff on it and follow it exactly. Print business cards for each of your team members, encourage them to pass them out. Implement welcome letters for all new patients. Implement no...  Read More
HIPAA Security Audits to Ramp Up in Fall 2014
I have been preaching for a while now that it would only be a matter of time before stepped-up enforcement by the government for the HIPAA Security Rule would begin. Well, it appears that time may be coming this fall.In a recent article in Health IT Security, a spokesman for the U.S. Department of...  Read More
Social Media Myths Exploded: 10 Beliefs That Are Costing You Referrals and Hurting Patient Retention
Social Media Myths Exploded: 10 Beliefs That Are Costing You Referrals and Hurting Patient RetentionMuch of what you’ve been told and believe about social media marketing is wrong. They are myths. I crushed them originally a few weeks ago on a webinar for the and I’ll do the same in...  Read More
Block Scheduling
BLOCK SCHEDULING Your practice will be rushed, hectic and stressed without a schedule that is well designed.The purpose of blocking scheduling  is to decrease stress, keep production on an even keel from one day to the next while maintaining or increasing production. These are the steps for...  Read More
Categories: scheduling
She Can "Bearly" Contain Her Excitement
Once upon a time there was a young woman named Goldie Lockes. A native of California, she had graduated from a local high school where she had perfect tooth brushing attendance four consecutive years.Goldie also gained some local notoriety after getting 5,000 signatures on a petition suggesting a...  Read More
Actions to take to fill up your dental schedule, cut down on no-shows/cancellations.
1. For those who take insurance get in "end of year" insurance out.2. Have a short call list3. Make sure that every patient has their next appointment scheduled before leaving4. Follow-up on unscheduled treatment and missed appointments. The person doing the calls must have excellent communication...  Read More
A Toot for Products That Work
Dental marketing can always provide a needed boost when properly applied. There are never any guarantees but properly timed and tested methods can always provide that higher probability of success.Enter Viva Referral Cards. I have no connection with this company other than we currently use their...  Read More
Best Dental Job Ad - EVER
I recently helped one of my clients write this dental job listing -it got 200+ applicants in 3 days.(Ready to learn the 13 steps to open a new dental office?to get your free copy of Grand Opening.)A HUGE Pool of ApplicantsFor those of us who want the best staff, it’s a whole lot easier if you...  Read More
Broken Appointments: Following Up On
Correctly handling missed appointments is key to the successful management of your dental practice. If not handled as soon as they occur patient treatment plans can be disrupted, the schedule is thrown off and patients can be lost.When a patient misses an appointment they must be called within...  Read More
Tooth, Justice and the American Way
They are America’s mightiest dental heroes, created to fight bad oral health and tooth decay no mere mortal can withstand alone. These heroes know that tooth brushing, flossing and oral rinsing are good habits, but more is needed in this age of super-sized soda drinks, sugary foods and...  Read More
Forget About Getting Likes On Facebook, Here's What To Do Instead w/Infographic
It’s likely that you’ve been told by one or more Dentist marketing experts (DME’s) and/or practice management companies (PMC’s) that the key to success on Facebook is to get as many likes as possible. After thinking about it you say to yourself… “Well, that...  Read More
Why You Need A Blog On Your Website
Blogging For Your PracticeNeil SandersonBlogging is now essential if you want to have a successful Social Media presence and at the same time get your dental practice website up the Google natural rankings, so first things first, what is a blog?Well you are reading one now, this is my blog and I...  Read More
The Dental Plan Dating Game
Hello, and welcome to the Dental Plan Dating Game! At this time we’d like to introduce you to our three contestants.Bachelor #1 is a local guy who prides himself on frugality and prefers working close to home. He likes being organized and knowing where every dollar spent on his dental care...  Read More
How A Dental Real Estate Lease Can FAIL; The Recap
I hopethat you have enjoyed the Dental Real Estate Lease series and have foundtremendous value in the education given. So far the feedback that wehave been getting has been amazing! As we have learned the one, all powerful document, called a dental real estate lease, could secure or obliterate...  Read More

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