Dental Marketing Mastery with Howie and Mark
Dental Marketing Mastery with Howie and Mark
In Dental Marketing Mastery, Howard Horrocks and Mark Dilatush discuss the ins and outs of dental marketing they have learned over the past 27 years.
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Mark D
Mark D

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#90: Making a Good First Impression
In this episode, we discuss how to make a good first impression on who matters most -- moms! Review management, showing the benefits of dentistry, and properly educating the consumer all work towards this goal. So how do you go about it? #90: Making a Good First Impression Podcast...  Read More
#89: Interview with Jason Siruchek, Dental Elevated
We interview Jason Siruchek of Dental Elevated to discuss technology, teamwork, and direction. #89: Interview with Jason Siruchek, Dental Elevated Podcast Highlights A new way for dental offices and staff to get what they need in an efficient manner! What is...  Read More
#88: Mail Bag! Insurance Woes, Duplicate Content, Redoing Websites
In this episode, Mark and Howie answer some questions we've been receiving about dental marketing:     How do I get my associate to take insurance when I don't?     What's the deal with duplicate content?     When should I redo my website? #88: Mail Bag! Insurance Woes, Duplicate Content,  ...  Read More
#87: Making Direct Mail Pay Off Forever
In this episode, Mark and Howie go over Direct Mail marketing, what results you can expect, how to get the most out of mail, and why it is still the best medium for dental advertising. #87: Making Direct Mail Pay Off Forever Podcast Highlights:     Old is cool again     Direct mail never...  Read More
#86: Radical Convenience, Chat, and Conversions
Speaking to website visitors, converting them into patients, and more! In this episode of Dental Marketing Mastery, Mark interviews Scott Hansen of about radical convenience, removing sales friction, and more. #86: Radical Convenience, Chat, and Conversions Podcast Highlights: ...  Read More

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