DotCom Dentist
DotCom Dentist
The DotCom Dentist podcast reveals methods for clarifying your messaging, making your dental marketing more effective and your dental website a reliable source of new patients. Attract more patients, improve case acceptance, become more profitable.
Blog By:
Ken Newhouse
Ken Newhouse

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The 1-page tool that helps you create powerful messaging for your dental website and dental marketing.
The 1-page tool that helps you create powerful messaging for your dental website and dental marketing.  In the video below, Dentists share how the Practice Storyline™ Framework has helped them attract more patients, improve case acceptance and become more profitable.  (5 of 5) One of the biggest...  Read More
How Using the Practice Storyline™ Framework Can Make Your Practice Stand Out In A Crowded Market
An in-depth analysis of one brand that’s dominating the competition using the Practice Storyline Framework.  We’ll evaluate how integrating this framework into your messaging and communications can instantly make your marketing more effective.  And your website can become one of the primary...  Read More
How to create messaging and communications that high-value, “cash” new patients will find magnetic and irresistible. Want more cosmetic and restorative patients on your schedule each month?
How to create messaging and communications that high-value, “cash” new patients will find magnetic and irresistible. Want more cosmetic and restorative patients on your schedule each month? You’ll love this easy-to-implement strategy. Amid all the noise in the marketplace your patients aren’t...  Read More
Sick getting railroaded by 3rd party insurance? Being overrun by corporate dentistry? Dentist website NOT your primary source of new patients? Do your dental marketing campaigns suck?
Sick getting railroaded by 3rd party insurance? Being overrun by corporate dentistry? Dentist website NOT your primary source of new patients? Do your dental marketing campaigns suck? Then you’re going to love DotCom Dentist. DotCom Dentists are the most in-demand dentists in the marketplace. The...  Read More
What is a DotCom Dentist and why is this important to you?
The best, most-qualified dentists aren’t getting the high-value patients (HVP’s). The dentists with the clearest messaging and communications are.  These are DotCom Dentists. DotCom Dentists have learned how to create clear messaging and their messaging is magnetic and irresistible to HVP’s. Learn...  Read More
DotCom Dentist - Trailer
The DotCom Dentist podcast delivers proven methods to help you clarify your messaging and communications so you can attract high-value, fee-for-service "cash" new patients increase case acceptance and make your practice more profitable. DotCom Dentist removes the guesswork out of marketing so you...  Read More
#181: Using Video To Become Ultra-Magnetic To Your Perfect Prospects and Clients w/ Amanda Aschinger of Solstice Productions Video
If you’ve ever wondered what to say on your videos or how to structure them so they convert prospects into paying clients, customers, or patients look no further.   Amanda reveals how video can be the secret weapon for taking your business from where it is today to becoming the most sought-after...  Read More
#180 - How To Instantly Become The Most-Magnetic, Most-Trusted and Most-Respected Brand In Your Niche
CLICK HERE TO LISTEN TO/DOWNLOAD This Episode On iTunes! The most important component for becoming magnetic to your perfect prospects and patients is to share recognition when you do a great job. Your patients, their employees and your employees don’t want to be treated as commodities. More...  Read More
##179: (1 of 2) - Video Marketing Strategies For Becoming The Most In-Demand Brand In Your Marketplace w/Amanda Aschinger of Solstice Productions Video
Part (1 of 2) with Amanda Aschinger, Co-Founder of Solstice Productions Video.  On today’s episode Amanda’s going to show us the most-effective way to use video in your marketing and your communications. She’ll also show us how to incorporate video in your sales processes.  The end-result of...  Read More
#178 – Give Your Practice A Fast Start In 2019 With Revenue Generating Actions from the Sales Control™ System (and Others)
CLICK HERE To Listen To This Episode On iTunes! 91.4% of businesses implement Revenue Generating Actions (RGA) on average a whopping five days or less per month. RGA’s are designed to:     Give you a quick surge of new clients so you can get up and running as quickly as possible in the New...  Read More
#175 – The Perfect Blueprint For Helping Your Practice Get A Fast Start In 2019: Improve Your Motivation & Stoke Your Drive To Succeed
Research reveals that ultra-high performers share one the critical psychological trait known as “the inner drive to succeed”.  This inner drive is a compilation of optimism; competitiveness and need for achievement.  So, as we approach the end of 2018, I want to give you a highly-effective tool …...  Read More
#174 – The Top 10 Reasons Why New Patients Don’t Accept Your Treatment Plan - And How To Fix It
Today we’re talking about why most prospects choose not to do business with you.  Some people willingly choose to do business with you. They choose your offering, your product or service.  They’re willing to talk to others about doing business with you. But most of the people in your...  Read More
#173 - AMAZING DISCOVERY! The Lost Art of Marketing That Can Transform Your Ability To Attract and Convert New Patients
If your marketing is generating lackluster results chances are you’re using the “old-way” of marketing.  The “old-way” of marketing fails to see the world through the eyes of the people we want our ideas to matter to.  Marketing that forces people to pay attention to what you have to say or...  Read More
#172 - Who Are You Trying To Change with Your Marketing?
On today’s episode I’m going to ask you a very important question.  On the surface it may seem like a simple question, but when you ask it and then answer it on a deep and meaningful level you’ll discover that it just may be the most profound question you’ve never really answered.  A question...  Read More
#171 - Introducing The NEW Sales Control Framework for Creating Highly Effective Marketing for Your Practice
Today we’re told to get more of what you already want.  More market share; more clients; more money. I want to caution you about falling into that trap. So, if you want to get tremendous value out of this new training, the question to ask is simple:  What change are you seeking to make?  From...  Read More
#170 - (2 of 2) The FunnelTribes Manifesto: The Mindset and Methodology So You Can Get More Clients and Build Your Tribe with Certainty.
I’ve been getting a lot of questions from our listeners over the last several weeks (not only about the show) but about FunnelTribes & specifically about my approach and strategy (as it relates to working with our Members).  In this episode (Part #2 of the FunnelTribes Manifesto) … you’ll...  Read More
#169 – The SECRET Behind All Marketing That Sells!
People don’t want your products and services, they want what it will do for them.  They want it for the way it will make them feel. When you get right down to it, most of us deliver the same feelings.  We just do it with different services, with different products and stories.   If you can give...  Read More
This is episode #168 and today I’m going a different route with the show.  I’ve been getting a lot of questions from our listeners over the last several weeks (not only about the show) but about FunnelTribes & specifically about my approach and strategy (as it relates to working with Members) in...  Read More
#167 – (3 of 3) Avoid Disaster When Selling Internet Leads Over the Phone: Handling Last-Minute Objections That Occur In The Heart Of Your Close
Even though Sales Control™ gives you the power to capture internet leads; schedule appointments and crush your sales calls, you’re still never going to convert 100% of your leads.  On today’s final episode in this series, I’m going to reveal the framework (called A.R.C.ing) and give you the exact...  Read More
#166 - (2 of 3) “Closing More Internet Leads Over The Phone Series” SPECIAL SERIES ON THE CLOSE – Make More Sales Using The Slot Close
Remember, the purpose of the trial close is to uncover any objections before you attempt to close. Today I’ll show you the slot close, which is incredibly powerful, yet simple to use.  So, after your lead answers the trial close question, you’ll begin final closing sequence by asking them two...  Read More
#165 - (1 of 3) The 2-Step Close For Selling Internet Leads Over The Phone – The Trial Close
LISTEN TO THIS EPISODE ON iTunes - CLICK HERE You’ve gone through all the steps I’ve shown you up to this point ().  You’ve gone through a lot of work to get your lead to this point and to keep them engaged.  That’s great, but you never want to get to the end of a perfectly-executed sales call...  Read More
#163 - Building Your Brand with the Science of Trust and Authority
To build your Brand recognition your primary goal should be to achieve authority status in the minds of your prospects and clients. But you’ve got to become more than an authority today if this is going to work for you.  You’ve got to become a Trusted Authority. Trust is one of the most valuable...  Read More
#162 – (Sales Control™ “Closing More Internet Leads “ Series) BONUS Episode #1) The Single BEST Script for Transitioning from Your Pitch Into The Closing Sequence
LISTEN TO THIS EPISODE ON iTunes - CLICK HERE Today you’ll get the perfect script for transitioning from your pitch into your closing sequence.  But before I give you the script, I’m going to tell you what “NOT” to say.  I hear business owners (and their teams) across the country using this...  Read More
#161 - (8 of 8) Introducing The Benefit Tie down Framework - The Technique for Seamlessly Transitioning Into Your Closing Sequence
The benefit tiedown framework, the ultimate technique for seamlessly transitioning into your closing sequence.  Virtually everyone sells features when pitching internet leads. The benefit tiedown framework, the ultimate technique for seamlessly transitioning into your closing sequence....  Read More
#160 – (7 of 8) Setting Up Your Phone Sales Closing Sequence with Internet Leads Using The Five Yeses Technique
Today we’re covering the Sales Control™ System “Five-Yeses” technique, and the success of this element is why digging deep is so important. This is why I told you to write down everything your lead tells you earlier in this process. So, all we’re doing with the “Five Yeses” technique is placing...  Read More
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