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Episode 206 – Requested Replay: Hiring & Training Your Team
“My preference is to hire people based on personality. With the right personality, the skills and systems can be taught.” ~Dr. Bruce B. Baird What criteria do you use to hire people in your dental office? Do you hire people who have a lot of experience? I used to do that. But if you’re the type of...  Read More
Greening the Game: Eco-Friendly Initiatives in Casinos
In an era marked by growing environmental consciousness, industries across the globe are striving to reduce their carbon footprint and adopt sustainable practices. Among them, the casino industry is taking significant strides towards environmental responsibility. From Las Vegas to Macau, casinos...  Read More
Categories: Marketing
Level up Your Practice: CounSol vs. Elation EMR Compared
Imagine you're establishing a new café. You'll need all the necessary equipment, including a hot grill, a massive walk-in fridge, and a smart coffee machine. However, before you splurge on anything sparkling, you should decide what your kitchen genuinely requires, making delicious recipes that keep...  Read More
Categories: Marketing
Episode 231 – Shiny New Toys
“I was doing the (Yomi) guided surgery left-handed. I’m right-handed.” ~Dr. Chad Johnson Just like CEREC and CAD/CAM influenced same-day dentistry, bringing the dental lab inside the dental office, the latest technology on the tongues of excited dentists placing implants is the Yomi Robotic Dental...  Read More
Dental Practice SEO: Keyword Research
  You may have heard how crucial it is to enhance the SEO of your dental website to boost its Google rankings. But what does that involve? We want to demystify this process, helping dentists understand exactly what goes on behind the scenes to improve your website's visibility. In this article,...  Read More
Categories: Marketing
In a captivating podcast discussion, Laura Nadler, a marketing expert, shares valuable insights into crafting authentic narratives for dental practices. Laura emphasizes the power of visual storytelling, urging practitioners to showcase genuine images and videos that reflect their practice's...  Read More
Episode 108 - Requested Replay: Dental Practice Transitions
“When you’re planning the right way of doing a transition, you should know your options sooner rather than later. ” ~Kyle Francis You want to make good decisions. The right decisions. For you. It’s no secret that consolidation has been happening in the dental industry and as all smart business...  Read More
Episode #827: Marketing, Reviews and Other Ways for New Patients to Find You.
If you’re looking to up your review game, it’s important that you’re in the right arena(s). In this episode, Kiera talks about why practices should showcase their best selves on social media. Specifically, she touches on the ideal number of reviews your practice should have, and why considering...  Read More
Episode 205 – Requested Replay: When the DSOs Come Knocking
“There’s so much pressure from the DSOs right now…what’s in it for you?” ~Dr. Bruce B. Baird You’ve probably gotten at least one unsolicited offer from a DSO. I’d be more surprised if you haven’t and those numbers can look very tempting when you see all the zeros on the end. But it that really...  Read More
Top 17 Dental Practice Management Software of 2024: Reviews, Pricing & Features
Dental practice management is challenging even when you have the right tools. Practice owners must juggle their most important priority, patient care, with the administrative and business tasks of running a successful practice. The right dental practice management software is necessary if you want...  Read More
Episode 230 - Implant Marketing Mastery
“Sixty implants at $4,000 a piece … that’s $240,000 that’s going to be coming through my office in a two-week window from implants alone.” ~Dr. Chad Johnson Wait… Dr. Chad scheduled 60 implants in the last two weeks? It can be done! In this episode of Everyday Practices Dental Podcast, co-host Dr....  Read More
Episode #825: Getting Into Social Media: Putting Your Practice Out There
It’s time for a dive into brand awareness on social media. In this episode, Tiff and Dana talk about the realities of social media marketing for practices: the what, where, why, and how, including why it’s so critical, who you’re updating for, content ideas, and more. Episode resources:   Read More
Episode #823: Measure Success in a Whole New Way
In marketing, every dollar counts. In this episode, Tiff and Dana talk about how to know if your marketing dollars are yielding the right results. They touch on why you need to know how much you’re spending on marketing; whether the ideal patient is being converted; and why your active patient...  Read More
Should Your Dental Practice Invest in Social Media Ads?
Deciding where to spend your marketing money can be tricky, especially when it comes to social media like Facebook and Instagram. These platforms are everywhere, so it might seem like a good idea to advertise there. But it’s important to think about whether this is really the best way to use...  Read More
Categories: Marketing
Strengths Unleashed: Navigating Dentistry Through Personal Insight
In this podcast episode, Shawn Zajas and Dr. Allison House explore the relevance of personality tests in the context of dentistry. The hosts discuss various personality tests, such as DISC, Myers-Briggs, Enneagram, and StrengthsFinder, reflecting on their experiences and the evolution of these...  Read More
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