UnAdvertising: New Patient Marketing
UnAdvertising: New Patient Marketing
Helmut Flasch, founder of the Un-Advertising marketing concepts, provides insights on how to increase new patients without relying on traditional advertising and without spending a lot of time. http://www.UnAdvertise.com
Helmut Flasch

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Hiring A Dentist Or Hygienist
Hiring a dentist works out very well for many practices. On average, there are more dentists than there are more hygienists. A dentist can perform more work than a hygienist. A dentist can perform both the work of a dentist and hygienist while a hygienist can only perform the work of his or her...  Read More
A Calculation For Your Take Home Profit
The calculations of your profit margin are different according to your type of business. Percentages are relatives: 100% of a person’s money could be less than 1% of another. It’s easy to make money using the correct marketing principles. The money made from gaining new patients is...  Read More
The Second Business Which You Never Know You Have
Most doctors forgot, or never knew, that you do not own one but two distinctively different businesses and yet are running it as one. This amounts to the same catastrophic magnitude as administering the same medicine to two children from the same family while having taken only one child's vital...  Read More
Do You Need To Like Your Marketing
What is professional marketing? If your advertising is focused more on design than results, it isn’t professional. In order to get new patients for your dental practice, try the Un-Advertising approach. It isn’t like traditional advertising; it’s a community-oriented,...  Read More
The Best Business Insurance
Marketing is the best life insurance that you can get to insure the health of your business. Un-Advertising employs storytelling and community-oriented strategies to get dental new patients through your door at a steady and controllable rate. It isn’t traditional advertising; it is a...  Read More
When the Economy is Tough ...
Some doctors are reluctant to do marketing during an unfavorable economic period, but your business doesn’t have to suffer just because economics are tough. Even a good economy does not guarantee success in business! Giving up on marketing will give you even worse results. Learn about dental...  Read More
The THREE Biggest Mistakes That Reduce Conversion of Web Visitors Into Patients
A dentist from San Diego CA spoke to me about his internet strategy of how he would drive visitors to his website through Google ads and social media postings. However, the conversion of web visitors to new patients remain very low. There are only several appointment requests a month. Another...  Read More
Mistakes And Miscalculations In Marketing
When it comes to marketing, many business owners simply do not get the math right! The common mistakes that prevent them from expanding their business also cause them to lose money. Find out how to properly correlate the relationship between money invested in marketing versus the profits from...  Read More
Marketing is often done poorly, with not enough effort and time invested. Many business owners assume that they know marketing concepts well enough to proceed alone. So, they makeshift their own marketing strategies, assign staff members who have no marketing skills, and then they become...  Read More
How To Realize The Full Potential And Success In Your Profession
Small business owners, dentists, and doctors completely disrespect the technology/knowledge of marketing. They are so highly educated in one medical area, but that is not enough anymore to bring out the full potential of their profession. They think they know marketing very well, and they...  Read More
Many business owners make this common mistake - they don't use marketing to build a large new patient base for their practice. You don't have to know everything about marketing, but there are some very important components, and knowing only a little helps a lot! Learn about the principles of...  Read More
Providing the best medical services to Americans is very important to keep America strong. However, many doctors struggle to supply their patients with the best, technologically advanced, quality care. Healthcare and dental professionals need special resources specific to their practice to better...  Read More
Helmut Flasch speaking of ways to help you be more resourceful. Learn how to be more resourceful with your marketing techniques regardless of limited resources available to you, such as limited finances. Being more resourceful can help you maintain a positive attitude and help you manage all the...  Read More
What If I Don't Have Time To Work On Social Media For My Business?
It isn't necessary to spend any time away from work or family to get new patients utilizing the social media strategy. The Un-Advertising technique has an innovative solution for busy dentists, or dentists who simply do not have extra time for online promotion of their practice. Learn how it is...  Read More
Why Does Social Media Not Increase New Patients?
To get more new patients from dental social media marketing, watch this video: Social media marketing for dentists doesn't need to be time consuming. This video will show you how to increase new patients through social media. Enroll in our or call 800-912-0510  Read More
It's OK To Get Hit
A dentist from Atlanta spoke to one of our staff at Flasch International and said though she liked our marketing strategies, she would never invest in any marketing plan unless she was fully sure it would work. When my staff asked her, "How would you know for sure it would work or not if you have...  Read More
Life is a Cup of Coffee
Everybody likes to be successful in business and happy in their life. In the pursuit of what is so-called success, some important points of life unfortunately are forgotten. For example, when you just want to have a cup of coffee, and having coffee is your goal, does it matter what cup you...  Read More
Choosing a Career, Business, or Profession
This has been a hot topic for decades now and it's getting hotter. Personally, I think that the entire "figure - figure" about it is for the birds. All the looking at demographics and trends and income potential has little, or shall I say, nothing to do with what profession one should choose. Even...  Read More
How Storytelling In Your Marketing Brings New Patients?
What is the best way to differentiate yourself from the myriad of advertising messages out there? What would make you stick out from your competitors? What can you say in your marketing that makes your community remember you? Use stories. Here is a video on how you can incorporate...  Read More
Why Does Work Not Get Done?
Why does work not get done? There are perhaps as many reasons why work does not get done as there are unfinished tasks laying around. But let’s talk about two major reasons, and I guarantee if and when you fix them, life starts getting easier because work is getting done. By the way, one...  Read More
If It Works So Well, Why Doesn't Everyone Do It?
It's the 'doing-ness', my friend. People like to 'have' but not to 'do'! Because all the 'everyone' who does NOT do it (whatever activity that might be) simply only want the results of the particular activity but not the effort required to get the results. Thus no engagement, only inertia. THUS...  Read More
The Importance of Marketing Principles versus the Mechanics of Marketing Steps
Certain basic laws or principles govern the universe, and that includes our bodies and our businesses etc. The law of gravity is such a principle that cannot be ignored. The blood having to circulate inside a body in order to keep the body alive is another fundamental, which should never be...  Read More
You Can’t Do Business Sitting On Your...
Below is an excerpt from marketing guru Daniel Kennedy. It highlights the basic attitude of doing business which sometimes get forgotten. I have included my comments below -- I welcome yours as well! Excerpt: “YCDBSOYA” “My father has a pair of cufflinks – he’s had...  Read More
Figuring Out Marketing Steps and Marketing Budget
First of all you really do need to decide THAT you want to succeed!! I know it sounds crazy to have to tell someone that he must decide to succeed in order to succeed, and some doctors might well be putting this issue aside right here with the comment, "Gee, another kind of philosophical garbage." ...  Read More
Leaders Who Win the Respect of Others...
“Leaders who win the respect of others are the ones who deliver more than they promise, not the ones who promise more than they can deliver.” By Mark A Clement ************* Flasch Point: We strive to achieve just that every day, all the time. We sometimes fail. How do we do with you?...  Read More
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