Dentaltown Magazine - February 2018

Articles
Howard Speaks: Better, Bigger Business Howard Farran, founder of Dentaltown, shares the three ways to help drive a business.
by Dr. Howard Farran
Howard Farran, founder of Dentaltown, shares the three ways to help drive a business.
Professional Courtesy: Do Sales Reps Still Matter? Have you built relationships with your sales reps over the years? Dr. Thomas Giacobbi, Dentaltown editorial director, shares how in an age where most purchasing is done online, building relationships with your sales reps is still important.
by Dr. Thomas Giacobbi
Have you built relationships with your sales reps over the years? Dr. Thomas Giacobbi, Dentaltown editorial director, shares how in an age where most purchasing is done online, building relationships with your sales reps is still important.
Show Your Work: Mandibular Frenectomies Made Simple Dr. Timothy Anderson shares a case in which he treated a mandibular frenectomy with a CO2 laser, which requires no anesthesia and no sutures, and involves almost no blood loss.
by Dr. Timothy Anderson
Dr. Timothy Anderson shares a case in which he treated a mandibular frenectomy with a CO2 laser, which requires no anesthesia and no sutures, and involves almost no blood loss.
Office Visit Dr. Michael Apa Cosmetic dentist Dr. Michael Apa’s celebrity clients range from Hollywood stars to the royal family of Dubai, where he has a second practice. We tour the Upper East Side location of Rosenthal Apa Group in Manhattan, and discover more about how this Townie became a celebrity in his own right.
by Kyle Patton
Cosmetic dentist Dr. Michael Apa’s celebrity clients range from Hollywood stars to the royal family of Dubai, where he has a second practice. We tour the Upper East Side location of Rosenthal Apa Group in Manhattan, and discover more about how this Townie became a celebrity in his own right.
The New State of Dentistry Utah is home to dozens of companies in the dental industry. Dentaltown’s new special projects editor, John Lannon, examines what makes the Beehive State so appealing to these businesses.
by Dr. John Lannon
Utah is home to dozens of companies in the dental industry. Dentaltown’s new special projects editor, John Lannon, examines what makes the Beehive State so appealing to these businesses.
Functional Osseous Crown Lengthening: A Primer Denver periodontist and Dentaltown board member Dr. Brian Gurinsky discusses functional crown lengthening, including a primer on when and why the procedure makes sense for patients.
by Dr. Brian Gurinsky
Denver periodontist and Dentaltown board member Dr. Brian Gurinsky discusses functional crown lengthening, including a primer on when and why the procedure makes sense for patients.
Q&A with the ADA Dentaltown editorial director  Dr. Thomas Giacobbi recently interviewed the American Dental Association’s new president, Dr. Joseph P. Crowley. The conversation covered topics including licensure, advertising, specialty recognition and DSOs.
by Dr. Thomas Giacobbi
Dentaltown editorial director Dr. Thomas Giacobbi recently interviewed the American Dental Association’s new president, Dr. Joseph P. Crowley. The conversation covered topics including licensure, advertising, specialty recognition and DSOs.
Sleep, Breathing and Children Dr. Diana Batoon discusses the importance of evaluating pediatric patients at risk for sleep-related breathing disorders, and shares a case study of a 6-year-old patient she treated.
by Dr. Diana Batoon
Dr. Diana Batoon discusses the importance of evaluating pediatric patients at risk for sleep-related breathing disorders, and shares a case study of a 6-year-old patient she treated.
Indirect vs. Direct Restorations Dr. Richard Rosenblatt discusses indications for selecting the right milling material for indirect and direct resin restorations.
by Dr. Richard Rosenblatt
Dr. Richard Rosenblatt discusses indications for selecting the right milling material for indirect and direct resin restorations.
Continuing Education: Is Endodontics Dying? Dr. Manor Haas’ latest endodontics course for Dentaltown discusses whether the specialty of endodontics will be affected by the rise of implant dentistry, and why endo will continue to play a significant role in dentistry.
by Dr. Manor Haas
Dr. Manor Haas’ latest endodontics course for Dentaltown discusses whether the specialty of endodontics will be affected by the rise of implant dentistry, and why endo will continue to play a significant role in dentistry.
Message Boards
Would you Refund an RCT in a Case Like This? A persistent PARL and endo referral make one Townie wonder how his peers would proceed.
A persistent PARL and endo referral make one Townie wonder how his peers would proceed.
Freak Accident A bur flies off inside a patient’s mouth and cracks a healthy tooth. Now this Townie wants to know how and why such a thing could happen.
A bur flies off inside a patient’s mouth and cracks a healthy tooth. Now this Townie wants to know how and why such a thing could happen.
Swelling #9 After a patient returns with swelling after an RCT, this doc asks Townies where the treatment went wrong.
After a patient returns with swelling after an RCT, this doc asks Townies where the treatment went wrong.
In This Issue
On Dentaltown.com Visit dentaltown.com for an ongoing conversation about everything from tough cases to staff issues to what team is going to win the World Series this year. Join the discussion!
Visit dentaltown.com for an ongoing conversation about everything from tough cases to staff issues to what team is going to win the World Series this year. Join the discussion!
Continuing Education Update Dr. Howard Goldstein, Dentaltown’s director of continuing education, shares the latest CE offerings released on dentaltown.com last month.
by Dr. Howard M. Goldstein
Dr. Howard Goldstein, Dentaltown’s director of continuing education, shares the latest CE offerings released on dentaltown.com last month.
Travel & Learn:  Live CE Events Each month, Dentaltown magazine will publish some of Composite CE’s picks for the most intriguing and appealing live dental courses.
Each month, Dentaltown magazine will publish some of Composite CE’s picks for the most intriguing and appealing live dental courses.
Industry News Take a look at some of the latest happenings in the dental industry.
Take a look at some of the latest happenings in the dental industry.
New Products Take a look at some of the newest products hitting the market.
Take a look at some of the newest products hitting the market.
POLL With our monthly poll you can see how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results.
With our monthly poll you can see how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results.
Product Profile: GC America  G-Cem LinkForce: A strong, aesthetic universal solution for all adhesive challenges
G-Cem LinkForce: A strong, aesthetic universal solution for all adhesive challenges
Product Profile:  SmartBox Rave Reputation Management System: Five-star service for rave reviews
Rave Reputation Management System: Five-star service for rave reviews
Product Profile: Scientific Metals Redefining the refining experience
Redefining the refining experience
Product Profile: Kettenbach  Panasil: Versatile impression materials
Panasil: Versatile impression materials

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