Dental Marketing Mastery with Howie and Mark
Dental Marketing Mastery with Howie and Mark
In Dental Marketing Mastery, Howard Horrocks and Mark Dilatush discuss the ins and outs of dental marketing they have learned over the past 27 years.
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Mark D
Mark D

#103: Is Something Wrong With Me? Increasing Case Acceptance

#103: Is Something Wrong With Me? Increasing Case Acceptance

6/1/2018 4:00:00 AM   |   Comments: 0   |   Views: 139

It's not you, doc! In this episode of Dental Marketing Mastery, we discuss how to increase case acceptance, what the underlying problems with low case acceptance may be, and how to fix it.

#103: Is Something Wrong With Me? Increasing Case 

Podcast Highlights:

 

        
  • The assistant, front desk, and hygienist
  •     
  • Why is case acceptance not where it needs to be?
  •     
  • Purchasing a practice – how long does it take existing patients to accept you?
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  • Cancelled appointments 
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  • Is it you, or patient quality?
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  • Attracting the right patients
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  • “Do you take my insurance?” vs real dental questions
  •     
  • Do you want patients who choose you because you are cheap or because of your dentistry?
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  • Promoting to the right half of the dental market
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