Dental Marketing Mastery with Howie and Mark
Dental Marketing Mastery with Howie and Mark
In Dental Marketing Mastery, Howard Horrocks and Mark Dilatush discuss the ins and outs of dental marketing they have learned over the past 27 years.
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Mark D
Mark D

#80: I'm Planning to Buy a Practice. But Before I Do...

#80: I'm Planning to Buy a Practice. But Before I Do...

12/8/2017 5:15:00 PM   |   Comments: 0   |   Views: 41

Buying a practice? What should you look for? What pitfalls should you avoid, and how should you go about this process? Mark and Howie explain.

Listen:

Podcast Highlights:

        
  • What does the local market look like?
  •     
  • What is your doctor:patient ratio?
  •     
  • Is there a reason the practice is being sold?
  •     
  • Criteria for moving
  •     
  • Where to get demographic data
  •     
  • Finding the top dental markets nearby
  •     
  • The “near me” mistake
  •     
  • What are you REALLY paying for?
  •     
  • Goodwill and patient base
  •     
  • What’s REALLY an active patient?
  •     
  • What was the previous doctor doing for the last 5-8 years
  •     
  • What does the team look like?
  •     
  • Avoiding the “hostage situation”
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