GROW Your Dental Group Into a Want-To Rather Than Have-To Culture

GROW Your Dental Group Into a Want-To Rather Than Have-To Culture

10/7/2016 11:00:00 AM   |   Comments: 0   |   Views: 33

“Leadership is creating an environment in which people want to be part of the organization and not just work for the organization. Leadership creates an environment that makes people want to, rather than have to, do. It is a business imperative to create that environment.” - Horst Schulze, Chairman and CEO, Capella Hotel Group; Founding President and Former COO, The Ritz-Carlton Group 1

There’s that childlike (or rather childish) tendency in us. And your dental group culture is likely a victim of it. It’s a battle of the wills in a sense. It can happen daily throughout your dental enterprise operations.

Want-to vs. Have-to

It’s what Schulze defined as work’s “imperative” culture dynamic. Your dentrepreneurial leadership must create an environment where team members are fueled by belonging more than they require “begging.”

Your team(s) have a driving need to be part of something. But not just mere work rather a fulfilling purpose. TWEET THIS

This requires an uncommon brand of leadership. It’s in many ways, the essence of the GROW culture that you must nurture as a Dentrepreneur®?.

Your “alterna-tive universe”

You have leadership options or alternatives for GROW environment creation. The pathways are common but not all are effective for creating your optimum want-to culture.

Alternative 1: Announcing where your dental group is going in terms of your vision, values, and daily strategies. Outcome: poor ownership or involvement by team members.

Alternative 2: Overthinking and over-structuring your daily tasks and systems. Outcome: low drive and low production.

Alternative 3: Cooperation and collaboration around vision, values, strategy, and daily execution. Outcome: high trust and productivity.

The Compelling Outcomes Your Dental Group Will Experience in a GROW Culture

Fully involved, fully informed team members

Your dentrepreneurial culture thrives on everyone knowing their role. Not just knowing it but knowing how it serves the whole. TWEET THIS

Keep information flow available and relevant to your team tasks. Remember that not all information is sharable or relevant to everyone.

Free cooperation and collaboration

Cross-train your team members. This promotes efficiency and fosters healthy collaboration.

Focused trust


Nothing improves your dental group culture like trust. And nothing destroys it faster than lack of trust. TWEET THIS

Guard trust
. Root out trust breaches and have healthy conversations around the core issues that create distrust. And remember… GROWth doesn’t happen immediately. It also doesn’t happen by default so be intentional about it.

Contact us
about GROWing your dental group and join our community of like-minded Dentrepreneurs®? today.

1. Source: Stephen R. Covey, The 8th Habit - From Effectiveness to Greatness, p. 217.
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