Dental Marketing Mastery with Howie and Mark
Dental Marketing Mastery with Howie and Mark
In Dental Marketing Mastery, Howard Horrocks and Mark Dilatush discuss the ins and outs of dental marketing they have learned over the past 27 years.
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Mark D

#36: How to Use Video | Dental Marketing Mastery Podcast

#36: How to Use Video | Dental Marketing Mastery Podcast

1/30/2017 8:50:21 AM   |   Comments: 0   |   Views: 58

Video is one of the most underutilized mediums in Dental Marketing. So, what makes a good video? How should you use video, and what should your videos say?

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Podcast Highlights:

  • Types of videos
  • What makes a good home page video?
  • Establishing trust and respect
  • Video placement
  • Communicability
  • Length
  • What should your video say?
  • Marketable attributes video
  • Silent videos
  • Where to use these videos
  • Animated videos
  • What to do if you aren't good in front of a camera
  • Animated video length
  • Video quality
  • Quality scripting
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