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6 Strategies to Prevent Burnout During Business Expansion
When you first ventured into entrepreneurship, the thrill of starting something new likely kept you buzzing with excitement, perhaps even causing sleepless nights fueled by anticipation. However, as the years pass, that initial fervor may transform into a more subdued sense of satisfaction with...  Read More
Episode 230 - Implant Marketing Mastery
“Sixty implants at $4,000 a piece … that’s $240,000 that’s going to be coming through my office in a two-week window from implants alone.” ~Dr. Chad Johnson Wait… Dr. Chad scheduled 60 implants in the last two weeks? It can be done! In this episode of Everyday Practices Dental Podcast, co-host Dr....  Read More
Episode #825: Getting Into Social Media: Putting Your Practice Out There
It’s time for a dive into brand awareness on social media. In this episode, Tiff and Dana talk about the realities of social media marketing for practices: the what, where, why, and how, including why it’s so critical, who you’re updating for, content ideas, and more. Episode resources:   Read More
Episode #824: The Art Of Hiring an A-Team
Sometimes, when it comes to hiring, you just get lucky. In this episode, Kiera talks about the art of hiring: the good, the bad, and the lessons that come from both. You’ll hear advice on…          How long you should wait to know if you’ve hired the right person               Why it’s important...  Read More
Episode #823: Measure Success in a Whole New Way
In marketing, every dollar counts. In this episode, Tiff and Dana talk about how to know if your marketing dollars are yielding the right results. They touch on why you need to know how much you’re spending on marketing; whether the ideal patient is being converted; and why your active patient...  Read More
Should Your Dental Practice Invest in Social Media Ads?
Deciding where to spend your marketing money can be tricky, especially when it comes to social media like Facebook and Instagram. These platforms are everywhere, so it might seem like a good idea to advertise there. But it’s important to think about whether this is really the best way to use...  Read More
Categories: Marketing
Strengths Unleashed: Navigating Dentistry Through Personal Insight
In this podcast episode, Shawn Zajas and Dr. Allison House explore the relevance of personality tests in the context of dentistry. The hosts discuss various personality tests, such as DISC, Myers-Briggs, Enneagram, and StrengthsFinder, reflecting on their experiences and the evolution of these...  Read More
The Job Hunt Dilemma: Addressing Employment Challenges for Immigrants
In the pursuit of a better life, immigrants often face a multitude of challenges, with employment being a significant hurdle to overcome. The job hunt dilemma encompasses various obstacles, from language barriers to cultural differences and lack of recognition of foreign qualifications. In this...  Read More
Categories: Marketing
From Overwhelm to Alignment: Transformative Insights on Goal Setting and Self-Care
In this insightful podcast episode of the Authentic Dentist Podcast, hosts Shawn Zajas and Dr. Allison House engage in a dynamic discussion centered around the crucial topic of goal setting and life alignment. The episode begins with Dr. House sharing her annual tradition of conducting a full-day...  Read More
Investing in Excellence: Unpacking the Psychology of Hiring a Coach
In this podcast episode, Shawn Zajas and Dr. Allison House engage in a candid discussion about the pivotal decision of hiring a coach for professional and personal development. Dr. House opens up about her contemplation of a significant financial investment — approximately $60,000 for a year of...  Read More
Dentistry and Narcissism: Cultivating Healthy Professionalism
The podcast episode titled "Narcissism in Dentistry" delves into the complex interplay between confidence and narcissism within the field of dentistry. Hosted by Shawn and Dr. Allison House on the Authentic Dentist Podcast, the episode begins by acknowledging the importance of self-belief for...  Read More
Coach Prime's Winning Mentality: Lessons for Dentists and Leaders
In this episode of the Authentic Dentist Podcast, hosts Shawn Zajas and Dr. Allison House engage in a thought-provoking discussion centered around the extraordinary success of Coach Deion Sanders, also known as Coach Prime, in the realm of college football. They express fascination with anomalies...  Read More
Teach Your Patients the Value of Keeping Their Scheduled Appointments
Understanding the Root Cause Patients missing appointments can be attributed to various factors, but it ultimately boils down to ownership. Practice owners must take responsibility for addressing and resolving the issue. Two Levels of Leadership Managing appointment no-shows involves not only...  Read More
Episode 107 – Requested Replay: Authentic Marketing Best Practices
“Talk about what you care about. Being authentic attracts the people who are like-minded.”  ~ Victoria Peterson When it comes to marketing, dentistry is late to the game. Many of you may not know that it was in fact illegal to market dental practices until the late 1980s. So its no surprise that...  Read More
DENTAL EMBEZZLERS MUST KEEP SECRETS
Dental office theft is common. Widely published statistics say that 6 out of 10 dentists will be a victim of employee dishonesty, and virtually every dentist knows of another dentist or a classmate who was embezzled. It doesn’t matter if you practice alone, in a group; or whether your practice is...  Read More
The Patient First Podcast Episode 141: Standards, Interoperability, Innovation—What You Need to Know About the Future of Connected Dentistry™
We’re moving into an unprecedented era of dentistry, and without the right Standards and regulations in place to maintain order, our industry will essentially become the Wild West. In this episode of The Patient First Podcast, I summarize the biggest problem that the dental industry is facing...  Read More
Top Invisalign Alternatives that you can start using today!
Dental braces are very common when it comes to solving a variety of issues. It’s crucial to straighten your teeth to maintain a powerful biting force. Plus, it can prevent a variety of dental problems down the line. And while Invisalign exists, it’s not exactly perfect. It’s made out of plastic,...  Read More
Categories: Orthodontics
Insights into the Most Powerful Business Advice You've Encountered
Everyone’s a critic. It’s easy to find advice from those around you, but the real difficulty lies in discerning what guidance is truly invaluable. Sometimes, the guidance you need impacts you immediately. For me, the best advice I have been given happened on two occasions, at two very different...  Read More
495: How to Power up Your Practice by Harnessing Your Happiness First | Dr. Fern White
What is it like to escape as a refugee, build a life from scratch, and eventually knock down the doors of dental success? In an honest, heart-to-heart conversation, Dr. Fern White doesn't hold back, unveiling her unique childhood, the influence of her hardworking parents, and her journey towards...  Read More
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